XCD E Series Lenses

Hasselblad XCD E Series Lenses Australia — Buy from an Official Authorised Retailer

The Hasselblad XCD E Series (“Exclusive”) is the zoom line for X System and 907X — currently the ultra-wide XCD 3,2-4,5/20-35E and the standard XCD 2,8-4/35-100E. D1 Store stocks genuine authorised Hasselblad XCD E zooms with local Australian support. D1 is Australia's first and only DJI Authorised Retail Store and also stocks Hasselblad, with Price Match and free shipping over $199.

What are Hasselblad XCD E Series lenses?

E Series zooms are Hasselblad's highest-tier XCD zoom optics, designed to resolve the 100MP medium-format sensor across a useful focal range so you carry fewer primes. Both use leaf shutters for flash sync at high speeds and cover landscape, travel, documentary and portrait work on X2D and 907X bodies.

XCD E Series key specs at a glance

Spec XCD 3,2-4,5/20-35E XCD 2,8-4/35-100E Focal length 20–35mm 35–100mm Full-frame equivalent 16–27mm 28–76mm Aperture f/3.2–4.5 to f/32 f/2.8–4 to f/32 Weight 805g 894g Filter diameter 77mm 86mm Leaf shutter / flash sync Up to 1/2000s Up to 1/4000s Role Ultra-wide zoom for landscape / architecture Standard zoom for travel / documentary / portrait

XCD E Series price in Australia

D1 Store stocks these official XCD E Series lenses (current D1 pricing):

Lens Coverage Price (AUD) XCD 2,8-4/35-100E 35–100mm (28–76mm equiv.) $7,199.00 Hasselblad XCD 4.5 20 - 35mm 20–35mm (16–27mm equiv.); official name XCD 3,2-4,5/20-35E $9,888.00

Found it cheaper elsewhere in Australia? D1 Store offers Price Match on genuine local stock.

Which XCD E zoom should you choose?

• XCD 3,2-4,5/20-35E (listed on D1 as Hasselblad XCD 4.5 20 - 35mm) — Hasselblad's widest XCD zoom for landscapes, interiors and architecture when 16–27mm equivalent coverage matters more than a single wide prime.
• XCD 2,8-4/35-100E — the everyday ~3× standard zoom from wide to short tele (28–76mm equivalent), with a brighter wide end (f/2.8) and AF-C support on the X2D II 100C.

Together the two E zooms cover roughly 16–76mm full-frame equivalent. Many kits also add a fast V Series prime such as the XCD 2,5/90V for portraits.

Why buy XCD E lenses from D1 Store?

• Genuine authorised Hasselblad stock — not grey import — from Australia's first and only DJI Authorised Retail Store
• Local Melbourne-based support team and phone line: (03) 9288 7882
• Local warranty pathways and advice for pairing E zooms with X2D II or 907X & CFV 100C
• Price Match on local competitor pricing for genuine stock
• Physical stores across Australia plus fast nationwide delivery, free over $199

Frequently Asked Questions

How much do XCD E Series lenses cost in Australia?

At D1 Store, the XCD 2,8-4/35-100E is $7,199 and the XCD 20–35E (listed as Hasselblad XCD 4.5 20 - 35mm) is $9,888. Prices include GST and may change with Hasselblad promotions.

What does “E” mean on Hasselblad XCD lenses?

E stands for Exclusive — Hasselblad's designation for the current flagship XCD zoom line, distinct from the faster V Series primes and the compact P Series primes.

Is the D1 “XCD 4.5 20 - 35mm” the same as the XCD 3,2-4,5/20-35E?

Yes. Hasselblad's official product name is XCD 3,2-4,5/20-35E (aperture f/3.2–4.5). D1's storefront title shortens the aperture labelling; the SKU HB-XCD-20-35 is the 20–35mm E Series zoom.

Does the XCD 35-100E support AF-C on the X2D II 100C?

Yes. Hasselblad lists the XCD 2,8-4/35-100E among lenses that support AF-C on the X2D II 100C when electronic shutter is off and lens firmware is current. The 20–35E is not listed for AF-C in the X2D II datasheet.

Does D1 Store price match XCD E lenses?

Yes. D1 Store offers a Price Match guarantee against other Australian retailers selling genuine Hasselblad stock — contact the team or see the Price Match page for current terms.

Is D1 Store an authorised Hasselblad retailer?

D1 Store stocks genuine authorised Hasselblad XCD lenses with local Australian support. D1 is Australia's first and only DJI Authorised Retail Store and also carries Hasselblad — every E Series lens listed here is sold as genuine local stock, not grey import.